DMN Puts Down Pegasus News

Teresa Gubbins, who once worked at Pegasus, broke the news yesterday — before the Pegasus News staff even knew it was coming, apparently. Or was the site called WiredLocal? I’m confused. Just as I was confused when Pegasus News founder Mike Orren explained to me over lunch one day how his site was going to leverage hyper-local sales by pushing targeted sales ads to a user from, say, the floral shop with expiring merchandise that was a block from the user’s house. Mike, who was once upon a time the publisher of D Magazine, is a smarter feller than I. Which is probably how he wound up working for the Morning News, which bought and killed Pegasus. Anyway, I hope everyone who worked there quickly finds gainful employment. R.I.P., winged horsey.