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Maybe the CueCat Was Just Too Ahead of its Time

Posted on December 21st, 2009 10:55am by Peter Simek
Filed under Hold On To Your Effin Hat, Media

The December cover of Esquire shows Robert Downey Jr. sitting on a little black box. Hold the magazine cover up to your webcam, and that black box will trigger additional features to load onto your computer. Sure sounds like last decade’s infamous CueCat experiment. And while the jury is out on whether this idea will catch on where CueCat did not, Susan Krashinsky writes in the Globe and Mail that it is only the latest of a number of digital ideas magazine publishers are testing to try to reinvent their content. So how long until D Magazine looks like this?

One Comment to “Maybe the CueCat Was Just Too Ahead of its Time”

Ziggy Stardust @ December 21st, 2009 at 11:10 am

This just in:
http://news.slashdot.org/story/09/11/09/2326215/Esquire-Launches-First-Augmented-Reality-Magazine?from=rss