Comments on: Press Release of the Day: “Five Murdered in Pleasant Grove Restaurant”

By: DDJ

DDJ — Wed, 04 Aug 2010 19:05:48 +0000

Actually I find the whole thing hypocritical. Out of the Box used the same attention grabbing headline of murder to get the readers attention only to dispel the whole reason of using the headline in the first place.

I find it anything but brilliant considering marketing companies have been using this tactic for years.

By: outofthebox

outofthebox — Fri, 09 Oct 2009 21:59:11 +0000

Rawlins…Your itinerary was the perfect illustration of the point we are making…thank you! The Trinity Forest is in fact the largest urban forest in the United States, and the New Trinity River Audubon Center, is the flagship location for the Texas Audubon Society. They are celebrating their 1-yr anniversary this weekend with a big event called “Nature Fest” http://www.trinityriveraudubon.org and it’s all free. In addition, Eastfield Community College opened a new Pleasant Grove Campus on South Buckner, this past August and are almost fully registered. Next year, DART opens their light rail station at Buckner and Elam, connecting the Grove to literally the rest of the country. All this and much more…

By: outofthebox

outofthebox — Fri, 09 Oct 2009 20:43:57 +0000

Thank you all for your amazing comments and to D Magazine for honoring me in such a way. I have admired and respected your quality content, style and perseverance, ever since my days with the Cherrie Oakley Agency back in the early 80’s. Again, thank you. And to my new friend, “Cates”…I appreciate your comment and will use it as an opportunity to improve….But just so I know where it is I need to improve…which part of my press release did you feel was stupid; the part about the murdering thugs or the part about the high school students acing their science test?

By: Cates

Cates — Tue, 06 Oct 2009 20:22:17 +0000

This is just stupid.

By: Woohoo from Austin

Woohoo from Austin — Fri, 02 Oct 2009 17:36:44 +0000

Congratulations and keep it up, Pleasant Grove.

You made my week.

By: Dallas BK

Dallas BK — Fri, 02 Oct 2009 17:34:50 +0000

Glazer Kennedy at its finest, with a little John Carlton sprinkled in the last sentence.

By: rw

rw — Fri, 02 Oct 2009 17:23:58 +0000

If had been backed up with some weak copy, I wouldn’t care for it at all. But the writing (and messaging) is strong throughout. Impressive – and VERY on-target that bad news, especially about areas where the press “expects” bad things to happen, gets the attention and the good news doesn’t.

By: Cindy

Cindy — Fri, 02 Oct 2009 16:37:52 +0000

Very well done! An important reminder of all the good news that we often over look.

By: Alejandra Suarez

Alejandra Suarez — Fri, 02 Oct 2009 16:29:47 +0000

Clever!

By: Bobby Ewing

Bobby Ewing — Fri, 02 Oct 2009 16:20:55 +0000

Rawlins? Whatcha think? My take: I am all for exaggerating negative stereotypes in order to make a point that runs counter to accepted belief. But usually that is in teh context of Family Guy or South Park. Does it work here? It may work a few times but will it eventually do nothing but reinforce misguided views? It’s always tricky to play with negative stereotypes because you continue to burden the subject with the negative.