Insider: Why AT&T’s Clammed Up on DCPA Deal

Thanks to Unfair Park for pointing us to NYTimes writer Judith Dobrzynski, who’s blogged critically about the AT&T/Dallas Center for the Performing Arts naming-rights deal. How come neither AT&T nor the center will disclose how much the transaction is worth? Dobrzynski asks, adding that it “looks suspicious.” She’s right. However, one insider tells us the reticence is not surprising, given the current business and fundraising climate. Even when they’re “doing good,” companies fear being viewed as extravagant in any way these days. So in this case, AT&T probably figures the less said, the better.

5 comments

  1. “one insider tells us”?

    Is that the same “person close to the company”? in the Neiman Marcus story?

    Maybe they just crossed the street to the inside of the AT&T offices.

    @ 3:11 pm on September 16, 2009
  2. It seems like a bit of a coincidence that the city just trotted out 400 AT&T iPhones + service to give out free to CEOs.

    @ 3:24 pm on September 16, 2009
  3. This is why we can’t have nice things.

    @ 3:43 pm on September 16, 2009
  4. @ John M: Coincidence? You do know that AT&T is headquartered here, right? And you do know the chamber, not the city, bought those IPhones, right? But I see where you’re headed here. AT&T made a several-million dollar gift to the Performing Arts Center so it could sell $40,000 worth of phones. Those people are clever. Very clever.

    @ 4:39 pm on September 16, 2009
  5. It is wonderful that a company is sponsoring the arts versus yet another sports venue (disclaimer – I love sports).

    The Center will help strengthen Dallas as an arts destination.

    @ 1:26 pm on September 17, 2009

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