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Correcting The Record For The 33 News

Aaron Smith is a very nice young man who’s just started a job as a TV reporter for The 33 News. He interviewed me yesterday for a story about Hyundai’s unique new-car buying incentives, but unfortunately got a big fact wrong about D CEO magazine in the piece. Smith said we’ve “seen auto advertising drop sharply over the last year,” when in fact our auto advertising has doubled during that period. (Aston Martin of Dallas runs with us, for example, not Hyundai.) Aaron says there’s no way to correct such mistakes at The 33 short of killing the whole story, so this is my way of helping out.

UPDATE: David Duitch, The 33’s news director, just called and said the station would correct the mistake on the Web and on-air tonight. Thanks, David.

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9 Comments to “Correcting The Record For The 33 News”
  • Joe

    Just read the transcript and am confused. Where did this guy get his info?

  • Glenn Hunter

    Joe: He said he assumed that since car dealers seem to have pulled back on their advertising in general, D CEO must have experienced something similar.

  • Bill Marvel

    No way to correct an error at 33??? I’m flabbergasted. What kind of operation are they running?

  • j.d.w...

    It looks like they corrected it…

  • j.d.w...

    nope. nevermind. no they haven’t. sorry…

  • error

    Do you really want to start a discussion about journalistic ethics here?
    How ironic, that the Frontburner would complain about a publication reporting incorrect information, and then refusing to run a correction.
    FB routinely publishes information that your “reporters” admittedly didn’t check. Information that often turns out to be wrong. Information that you never correct. You all have the balls to complaing about the TV reporter’s excuse, when you often say this blog medium is special, and doesn’t require diligent reporting.

  • Tim Rogers

    @ error: Please do tell. What have we gotten wrong? I’d very much like to correct it.

  • Joe

    They’ve corrected it. Congrats on an increase in auto advertising, Glenn.

  • brad

    That sounded like a correction to me. Back to you, Tom Crespo.